Monday, 7 October 2013

Entry 1 - Introduction to Interactive MeDia

In the introduction of the interactive media we have to learn about the concepts of interactive media, the history of interactive media and also the impact of interactive media. Interactive media refers to products and services on digital computer-based systems which respond to the user’s actions by presenting content such as text, graphics, animation, video, audio and games. Interactive media is related to the concepts interaction design, new media, interactivity, human computer interaction, cyber culture, digital culture and some specific cases such as, interactive television, interactive narrative, video games, social networks and so on.

History of Media Interactive

For example :
 

Interactive media are an instance of a computational method influenced by the sciences of cybernetics, creation and system theories, and challenging notions of reason and cognition, perception and memory, emotions and affection. Social networking websites are an example of interactive media. The sites use graphics and text to allow users to share photos and information about themselves, chat and play games. Video games are another type of interactive media. Players use controllers to respond to visual and sound cues on the screen that are generated by a computer program. In addition, interactive advertisement is also one of the examples of interactive media. Interactive advertisement is an online or offline interactive media that can communicate with consumer and to promote products, brands, and public services announcements and corporates.

In addition, interactive media are a combination of audio, visual, and cinematic communications, connected to form a coherent body of information. Unlike books or films, which present information in linear sequences, interactive media have nonlinear structures, allowing each viewer to pursue information along a personally chosen path. Interactive media are usually created by teams of professionals, including audiovisual specialists, writers, computer programmers, content specialists, directors, graphic designers, information architects, image-makers, and producers.


            If we talk about art in interactive media, we probably don’t want to dive into definitions behind the topic. It’s clear, that there must be media and someone who interacts with it. Most of people start to interact with world in early years, but there is no media jet. If we consider all around as an information, than we might say, that we start interact with information first. So we might say that all the media we consuming is just an information. Closer to media, there are a lot of media and multimedia channels available to consume these days. If we think about different channels we have used, than most of probably recall TV as medium to interact with. That’s also as an inspiration for current paper. To understand more, you can refer to What is Interactive Media Design?


The Impact of Interactive Media in Social and Emotional Development

Positive
  • Interactive media can be used as a catalyst for social interaction and communication between students and with teachers and parents. Children who use the computer with classmates have demonstrated increased levels of spoken communication and cooperation during computer use. Children have been found to play within a set of rules, share leadership roles on the computer, take turns, and initiate interactions with others more frequently.
  • Computers have also been found to enhance children’s self-concept and improve their attitudes about learning. Luckin, Connolly, Plowman & Airey (2003) found that age appropriate, interactive toys featuring lovable characters can help strengthen children’s emotional connection with the learning experience.
Negative
  • One negative effect that interactive technologies have on children’s social and emotional development is the increase in aggressive behavior that some children experience after playing violent video and computer games. The great majority of research on interactive media focuses on the effects of violent games. This research overwhelmingly shows that preschoolers who play violent video games are more likely to behave aggressively than those who do not.
Lastly, I think interactive media is very interesting at what there are intended to do. There is a bit of redundancy as we go from element to element but I understand that being redundant visually may have been the objective of the website developer especially since this site is explaining and describing. Interactive media is also a particular relevance for practitioners wishing to engage directly with skills in interaction design, installation and user-centered design, whilst challenging perceptions of the production and delivery of content in new-media. The course provides the support necessary for such personal professional development: an informed critical environment, the use of professional creative design methodologies and exposure to industry-standard design and development processes.

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